Each limited-edition lightbox senses decibel changes in its environment—displaying noise as calming patterns of light.
After being delivered to YouTube influencers, editors-in-chief, tech and lifestyle writers from coast to coast, over 60% of recipients published content about the experience on their respective editorial or social media outlets.
Designed sustainably, the lightbox doesn’t just store the M4 headphones, but can be recharged, displayed and enjoyed indefinitely.
How does noise impact us emotionally, physically, psychologically?
Inside the publication, recipients discovered essays by Kyle Chayka exploring the impacts of noise on our mind and body, as well as original art by John J. Custer. The collateral unfolds to reveal a poster showcasing Sony’s industry-leading innovations.
Creative Technologist: Pablo Gnecco
Industrial Design: Jose Ferrufino
Essayist: Kyle Chayka
Illustrator: John J. Custer
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